brand design, advertising strategy, book design and copy, social media campaign, content creation, event planning

FULL SCALE PRODUCT DEVELOPMENT

IMG_4012.JPG

1

Research

2

Branding

3

Design and Strategy

4

Content Creation

5

Web Design

6

Social Media Ad Campaign

7

Event Planning

ABOUT BEGIN

Begin Building a Boss Bitch by Christi Lukasiak is the planner designed for ambitious college students.

In March 2021 Emily Housey proposed a planner product line to Christi Lukasiak and in less than five months the Housey Designs team took it from the idea stage, to market, and selling out of inventory within 4 hours of launching. 

Emily Housey and Delaney Barnicle took the lead on this project and they completely designed a one of a kind planner and brand. The immidiate success and positive reaction from our target audience has generated so many ideas and possibilities to elevate
Begin.

Branding

style guide

Begin Basic Style GuideArtboard 6_3x.png

DESIGN

the planner